TargetVideo — The Best JW Player Alternative

JW Player is a staple in the digital video industry. But that doesn’t mean there aren’t better alternatives out there. Let’s check out how TargetVideo compares to JW Player.

Why Publishers Switch to TargetVideo

JW Player is known as one of the best pieces of video tech on the market – there’s no going around it. However, it does have certain flaws that can be deal breakers for some publishers. Publishers who switched over from JW Player to TargetVideo have highlighted the following drawbacks of JW Player:

If something goes wrong, help should be available immediately. With a company as big as JW Player, that’s the case only for the largest publishers. Slow and limited support is one of the biggest issues of large-scale platforms.

If something goes wrong, help should be available immediately. With a company as big as JW Player, that’s the case only for the largest publishers. Slow and limited support is one of the biggest issues of large-scale platforms.

JW Player’s library management tools, as well as the CMS in general, are notorious for posing a major learning curve, especially for publishers with little experience.

If you too are bothered by these downsides, it might be time to find a new video platform.

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TargetVideo: A High-End Video Platform and Monetization Solution

Moving from a high-end video platform such as JW Player wouldn’t be a smart idea if you had to settle for less. TargetVideo offers all the video management and monetization tools publishers may need and more:

TargetVideo
Player Features
HTML5 Video Player
HLS Adaptive Streaming
HD Encoding
Real-Time Video & Engagement Analytics
Social Syndication
Android & iOS SDKs
Self-Hosted Player
Floating Player
360 Video Support
Live Streaming
Audio Support
Player API
TargetVideo
Advertising Features
Google IMA SDK Integration
VAST & VPAID Advertising
Outstream Ads
Header Bidding
Ad Waterfalling
Ad Pods
Contextual Ad Targeting
Sticky Ad Units
Dynamic Ad Insertion
Intelligent Banner Fallback
Extensive Macro Support
VAST Audio Ads

Engage Viewers With Unique Video Experiences

JW Player’s dynamic playlists and article matching are excellent tools to boost viewer engagement. However, TargetVideo offers even more unique engagement tools and features.

Content Units

Create unique viewing experiences with customizable playlist designs through one of four different content units.

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Video Carousel

Make short, animated videos in a few clicks from articles or videos hosted on your website or the TargetVideo CMS to boost content visibility.

Contextual Matching

Make contextually targeted dynamic playlists that will automatically serve video recommendations relevant to on-page content.

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White-Label OTT Apps

JW Player’s OTT solution comes with extensive Android, iOS, and tvOS SDKs, allowing publishers to easily integrate JW Player with their OTT apps. However, that takes a lot of effort and time on your end.

At TargetVideo, we decided to streamline the process. Our publishers can take advantage of our white-label OTT apps to easily customize and launch a branded OTT app in a matter of days — no coding required.


Android SDK
iOS SDK
tvOS SDK
White-Label Apps
React Native SDK
Supported Devices
TargetVideo
Android, Android TV, iOS, Apple TV, Amazon Fire TV, Samsung & LG Smart TVs.
JW Player
Android, Android TV, iOS, Apple TV, Amazon Fire TV, Samsung & LG Smart TVs.

If these features aren’t enough to convince you to try TargetVideo out, our prices and limits surely will!

No Contract Required

You’ve heard that right — you don’t need to sign a contract or make a year’s-worth of advance payment like you do at JW Player. At TargetVideo, you pay your subscription monthly and can cancel without penalties.

Join Thousands of Satisfied Publishers

TargetVideo is already home to thousands of satisfied publishers. Why not become one of them? Take our risk-free Premium trial and see why yourselves.

Leverage a Powerful Video Platform and Monetization Solution