Munich/Stuttgart, April 17, 2025 – Motor Presse Stuttgart, a leading special interest media house, and TargetVideo GmbH, a specialist for video marketing, ad tech, and video platform technology, announced their partnership earlier this month. The cooperation centers on the use of TargetVideo’s modern video player technology and scalable video CMS solution on all of Motor Presse Stuttgart’s digital offerings – including the major portal auto-motor-und-sport.de.
The aim of the partnership is to significantly expand the video inventory, sustainably increase users’ video engagement, and provide editorial teams with a future-proof, high-performance system for managing and distributing video content.
The TargetVideo technology used includes a modular video player system, intelligent playback technology, seamless integration into existing CMS structures, and comprehensive analysis and monetization options. The integrated video CMS gives editorial teams full control over the upload, management, categorization, and distribution of video content.
“We are very excited about the partnership with Motor Presse Stuttgart – one of the most renowned publishing houses in the German-speaking world”, said Maximilian Gall, CEO and founder of TargetVideo GmbH. “Our technology was developed precisely for this purpose: to help publishers reach the full potential of video – both editorially and commercially.“
With this cooperation, both companies are further expanding their digital expertise and setting new standards in the areas of high-quality journalism and innovative video technology.
About TargetVideo
TargetVideo is one of the leading providers for video distribution and advertising in the DACH region and worldwide. The company’s advanced video player and ad tech, combined with OTT and CTV solutions, enable seamless cross-channel monetization and provide digital publishers with a powerful video distribution and management platform. TargetVideo reaches over 100 million unique monthly users and offers premium video placements and marketing strategies for advertisers and agencies. As an innovator in video advertising, TargetVideo offers comprehensive services that help both advertisers and publishers improve their digital presence.
About Motor Presse Stuttgart
Motor Presse Stuttgart is one of the leading international special interest media companies and is active in publishing with licensed editions and syndications in twenty countries around the world. The group publishes around 80 magazines, including Auto Motor und Sport, Promobil, MOTORRAD, Men’s Health, MOUNTAINBIKE, and many other niche digital media in the fields of cars, motorcycles, aerospace, lifestyle, sport, and leisure. The sole owners of Motor Presse Stuttgart are the founding families Pietsch and Scholten, together with Dr. Hermann Dietrich-Troeltsch.
