TargetVideo Platform Update 7.3. — Vertical Lightbox, Upgraded Video Matching, and More

Platform Update 7.3.

In our previous release, Platform Update 7.2., we announced a major sticky player upgrade, a video library revamp, and more. In this release, we bring you some other novelties, including new content filtering options for playlists and a whole new content unit. Check out the full Platform Update 7.3. changelog below.

Vertical Engagement Is Even Easier

Grab your viewers’ attention vertically – and even more effectively than before with our new Vertical Lightbox content unit. Let users enjoy the format they’re used to and easily scroll through the video feed, whether they’re on desktop or mobile. Monetize your vertical playlist with pre-roll or outstream ads without compromising the user experience.

Vertical Lightbox
Vertical Lightbox

Static Playlist Creation Just Got Simpler

Optimize the viewing experience in your static playlists with new filtering options. You can now generate static playlists using filters for all videos, live streams, or vertical videos only.

Static Playlist Illustration
Static Playlist

Full 7.3. Changelog

  • Added the Vertical Lightbox content unit for desktop and mobile;
  • Added new filtering options for static playlists (all videos, vertical videos only, live stream);
  • Upgraded the video matching feature using advanced AI;
  • Deprecated the Ad Marketplace dashboard;
  • Fixed several minor platform bugs.

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If you have any questions about this update or need help with anything, get in touch with our support team over Helpdesk or email.

Marta Grgurović
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Marta Grgurović

Marta is a content writer with almost a decade of experience writing long-form content on an array of topics, from cartoons to IT. She holds a Master’s degree in English and is currently learning German. When she’s not writing, Marta is likely binging on true crime podcasts, hitting the gym, or starting yet another never-to-be-finished crochet project. She is also a proud mom of two dumpster cats.