TargetVideo Platform Update 6.9.7. — Force Sound Feature, Prebid Analytics, & More

platform update 6.9.7.

In our previous release, Platform Update 6.9.6., we introduced an array of minor bug fixes and UX improvements. With this update, we’re bringing you new video player features, improvements to Prebid analytics, and more. Check out the full Platform Update 6.9.7. changelog below.

Force Sound Player Feature

This release includes the introduction of a new feature to the video player – force sound if possible. With this feature turned on, whenever the browser or the player environment allows it, the video player will stream content with the sound automatically turned on (on low volume, to keep the experience as user-friendly as possible). Paired with Google’s new rules on muted ad inventory, this feature will increase CPMs and fill rates for TargetVideo publishers. 

You can find the force sound feature in your player template settings under expert options. 

Full Platform Update 6.9.7. Changelog

  • Introduced the force sound if possible feature to the video player.
  • Added Prebid analytics and revenue overview per website.
  • Introduced the option to download live stream-to-VOD as MP4 files.
  • Added a player preview extension for Chrome, which allows you to preview the TargetVideo player on any website. You can find the player preview Chrome extension here
  • Fixed several minor bugs.

You can also stay in the loop with our product updates on our LinkedIn page or by subscribing to our newsletter. Make sure to follow us to get informed about any changes to the TargetVideo platform!

If you have any questions about this update or need help with anything, get in touch with our support team over Zendesk or email.

Marta Grgurović

Marta is a content writer with almost a decade of experience writing long-form content on an array of topics, from cartoons to IT. She holds a Master’s degree in English and is currently learning German. When she’s not writing, Marta is likely binging on true crime podcasts, hitting the gym, or starting yet another never-to-be-finished crochet project. She is also a proud mom of two dumpster cats.